New Edinburgh Fringe venue is a giant Irn-Bru can

Even comedy comes in a can these days.

Irn-Bru has has created the UK's first venue in a can for the Edinburgh Fringe, giving a platform to some of Scotland’s online comedy creators.

The venue, dubbed ‘Canned Laughter’, is five metres long and can accommodate a grand total of six audience members.

It will be launched by comedian and TikTok star Paul Black, who said said: ‘TikTok has opened so many doors for me which wouldn't have otherwise been possible. I’ve just completed a seven-night run at the Gilded Balloon and I've got a pretty hectic year ahead. 

‘None of these opportunities would have come my way without the audience I can reach on social media so it's amazing that Irn-Bru is supporting Scotland's online comedy community.’

Other creators taking part include Myles Omar, Stephen Buchanan, Olivia Topalian and Bash the Entertainer.

Adrian Troy, marketing director at Irn-Bru owner AG Barr, said: ‘Scottish comedy thrives on social media platforms - whether it’s a viral tweet or a hilarious video clip. Over the past couple of years, the TikTok comedy scene has really taken off and once again Scottish Patter is right at the heart of it. 

‘Irn-Bru has always championed Scotland’s unrivalled sense of humour in all its forms, so it only felt right to give it a dedicated platform at the Edinburgh Fringe. We cannot wait to welcome fans into our giant can to experience these hilarious unreleased TikToks first hand.’

The ‘Bru-nique’ venue will be on The Mound from August 18 to 22, open between 12pm and 6pm each day on a first-come, first-served basis.

Published: 12 Aug 2022