Comedy girl's £20,000 challenge

Comedy agent Helena Hewitt is in the running for a £20,000 prize after being chosen as a finalist in a Cadbury’s competition.

The 31-year-old from North London, who admits to being addicted to competitions and enters thousands every year, was selected from more than 8,000 hopefuls to be a ‘super agent’ in the Cadbury’s promotion.

Adopting the name Toby Tully, she now has to travel the country in a series of challenges in the hunt for the Creme Egg Twisted ‘goo’.

The stunts involve silly disguises and she has to publish her progress on social networking sites such as Facebook and Twitter. One such challenge involved visiting Downing Street:

And at 1pm this Saturday, she is inviting people to join her in a flashmob-style dancing stunt outside Liverpool’s Cavern Club.

Hewitt, who works for the KBJ agency which represents the likes of Simon Amstell and Natasha Kaplinsky said: ‘The whole thing is very bizarre but also rather funny. It isn't everyday that this sort of thing happens.

‘I'm a bit of a compeholic and I've won two holidays in the past to Panama and Florida  – but I've never gone on an adventure like this before.’

Here is her Facebook group – and here is the Twitter page.

Published: 17 Jun 2009